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Post by yotebewithyou on Jul 18, 2018 13:33:20 GMT -6
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Post by GoYotes on Jul 18, 2018 13:53:47 GMT -6
As evidenced by my signature (which I have used ever since USD switched to the current SD logo) I like it.
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Post by coyotecrazie5 on Jul 18, 2018 14:22:07 GMT -6
If it pisses off the bunny turds like I see it is then I am all for it.
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Post by Yote 53 on Jul 18, 2018 14:25:02 GMT -6
This isn't a branding it's a short term campaign designed to achieve measurable goals.
"The We Are South Dakota campaign will guide the USD athletic department's messaging across multiple platforms in the coming year."
Branding is GoYotes! Always has been, always should be.
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Post by Yote 53 on Jul 18, 2018 14:33:51 GMT -6
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Post by yote14 on Jul 18, 2018 15:04:37 GMT -6
If it pisses off the bunny turds like I see it is then I am all for it. I'm sure its a matter of minutes before they start trashing it like every other campaign we have ever had.
We should have went with "you can go anywhere from here" for the past 22 years or "jack boys" or "get jacked". Sprinkle in a "FLANNEL FRIDAY" and that is the image I want for a university.
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Post by yotebewithyou on Jul 18, 2018 15:20:27 GMT -6
This isn't a branding it's a short term campaign designed to achieve measurable goals. "The We Are South Dakota campaign will guide the USD athletic department's messaging across multiple platforms in the coming year." Branding is GoYotes! Always has been, always should be. I think it's going to be around for more than just a year. I got the impression that it's combined with the strategic plan so it could be around for 5-10 years
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Post by elcoyote on Jul 18, 2018 16:17:04 GMT -6
If it pisses off the bunny turds like I see it is then I am all for it. I've always been somewhat intrigued and amused by how much concern the bunny people seem to have for whatever it is we do. Other than scores, do USD folks really care all that much what goes on that much up north or how they go about their business? I don't see it, but maybe I'm naïve.
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Post by easmus on Jul 18, 2018 16:37:46 GMT -6
If it pisses off the bunny turds like I see it is then I am all for it. I've always been somewhat intrigued and amused by how much concern the bunny people seem to have for whatever it is we do. Other than scores, do USD folks really care all that much what goes on that much up north or how they go about their business? I don't see it, but maybe I'm naïve. This is an excellent point. Didn’t take long on Twitter for #Jackboys (what a terrible hashtag) to ask “how many SD kids actually on their better attended sports teams?” and another to say we forgot the “are 2nd” to our new slogan.
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Post by kiyoat on Jul 18, 2018 16:47:36 GMT -6
Sounds fine to me. A little generic (We are Penn State, We are Marshall, etc.) but it works. LOL at #Jackboys!
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Post by Yotes on Jul 18, 2018 19:28:48 GMT -6
I like it as a tagline better than FeaRed, though that bar wasn't exactly high. The university has been using this line in their ads for a while. Will be a good consistent message if they continue to do so. The actual plan itself is clearly something right out of the B School. Very important to have your values, mission, and goals in writing with a plan to uphold and achieve them. I'm sure these are largely the same values/mission/goals that the department has been operating under for some time, but now we've got it in writing under President Gestring. Sounds fine to me. A little generic (We are Penn State, We are Marshall, etc.) but it works. LOL at #Jackboys!Is that honestly an official hashtag? I've said before, they make such a mockery of themselves that all you can do is point at them. Anything I come up with to mock them would fall short of their own actions.
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Post by elcoyote on Jul 18, 2018 22:13:43 GMT -6
The insecurities on display up north really are incredible. And #jackboys...really? Just too easy. I'd love to see "South Park" do an episode on that on that embarrassment.
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Post by easmus on Jul 19, 2018 6:16:05 GMT -6
It’s not an official hashtag, but I’ve seen it used before.
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Post by easmus on Jul 19, 2018 7:55:52 GMT -6
It’s their hashtag for their recruiting. Might as well throw #NAMBLA in there as well.
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usdguy99
Senior Member
Posts: 556
Member is Online
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Post by usdguy99 on Jul 19, 2018 18:26:32 GMT -6
It should look like it came straight out of the B-School as I'm 95% certain we paid for this strategic plan.
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